“I do not really know what my brand is yet”
You make lovely things, but you could not say in one sentence who they are for or what makes them yours.
Then it isMagnetic Jewellery Brand
I am Megan. I spent years at a bench making silver, and for a long time I was better at making the work than at getting anyone to see it. I priced badly. I sat on my hands about approaching shops because I assumed they wanted someone bigger than me.
What changed it was learning the business side properly, in order, one piece at a time. My work ended up in shops, galleries and museum stores across the UK and abroad, and shops became a real part of my income rather than a lucky break.
Now I teach that to other jewellers. Not theory from someone who has never soldered anything. The actual process, from someone who did it with her own brand first.
Megan
