InstaGold

Turn your Instagram into a sales engine

Four modules and 45+ tutorials, built for jewellers, by someone who used Instagram to grow a six-figure jewellery brand.

A jeweller planning Instagram content

Instagram is where your customers already are. Most jewellers are using it completely wrong.

You are posting. You are showing the work. Maybe the likes are fine. But almost none of it turns into anyone actually buying a piece, and you cannot tell whether the problem is the photos, the captions, the times you post or the algorithm.

It is usually none of those. It is that the account has no job. InstaGold gives it one.

The curriculum

Four modules. By the end you have a working system

Each one builds on the last, so the account brings in sales while you get on with making.

01

Your profile

A vague bio, a mismatched grid, missing calls to action. These are the tiny things that make the right person land on your page and leave without following.

Your profile does the selling before you have said a word.

02

Your numbers

Most jewellers either ignore their analytics or feel buried by them. Both cost you. This makes the data simple and genuinely useful.

You know what is working and stop paying for what is not.

03

Your content

Multiple content frameworks, some face-forward, some entirely product-led, some with you nowhere in frame. You find the one that fits how you actually are.

You never sit staring at a blank screen wondering what to post.

04

Your DMs

Most jewellers leave money in their inbox. Someone comments, you say thank you, they disappear. A natural, non-pushy framework that turns curiosity into a conversation.

Your inbox becomes your best sales tool.

This is for you if

  • You sell jewellery and Instagram is where your customers already are
  • You post but it does not turn into sales
  • You would rather have a system than another growth hack
  • You have no marketing or tech background and want it shown, not explained

This is not for you if

  • You want followers rather than customers
  • You want someone to run the account for you
  • You are not willing to post at all
  • You want overnight results

One programme, two ways to pay for it

Identical access either way, from the moment you enrol.

Pay monthly

Spread it across three months, everything unlocked from day one.

  • All 4 modules and 45+ tutorials
  • 2 months of the Visibility Lounge, included
  • Lifetime access and every update

£397 × 3 months, total £1,191

Enrol on the payment plan

Save £194

Pay in full

One payment, never think about it again.

  • All 4 modules and 45+ tutorials
  • 2 months of the Visibility Lounge, included
  • Lifetime access and every update

£997 one payment

Enrol and pay in full

Already looking at Magnetic Jewellery Brand?

InstaGold is included free with both options of MJB. If you want the brand foundations as well as the Instagram system, buy MJB and this comes with it.

Read about it

Before you enrol

Yes. InstaGold was built for jewellers with no tech or marketing background. Every module has screen-recorded walkthroughs where I show you exactly what to click and what to write, step by step. If you can use Instagram at a basic level, you have enough.

No. Module 3 covers several content frameworks, some face-forward, some entirely product-led, some with you not in frame at all. You will find the approach that suits you and it will still work.

Most students notice a shift in the first two weeks, though not necessarily in follower count. It shows up as clarity, confidence and better quality engagement. The DM conversions and sales usually come once modules 3 and 4 are in play.

Access is identical either way, every module and all 45+ tutorials from day one. Paying in full is £997. The plan is 3 monthly payments of £397, so £1,191 in total. Both include lifetime access and all future updates.

No. You get instant, unrestricted access to everything the moment you enrol, so InstaGold is non-refundable. Please make sure it is right for your stage before you buy, and email me first if you are unsure at all.

Yes. InstaGold comes free with both options of Magnetic Jewellery Brand. If you are considering both, buy MJB and you get this as part of it.

Four weeks from now, your account could be doing its job

Same pieces, same hands, same hours. A completely different result from the same account.

Enrol in InstaGold